AnalyticsIQ is the leading offline marketing data creator and predictive analytics innovator. We are the first data company to consistently blend cognitive psychology with sophisticated data science to help you understand the who, what and why behind individuals and the decisions they make every day – whether at home as consumers or at work as professionals.
Our accurate and comprehensive consumer database, PeopleCore, provides access to data attributes you can’t find anywhere else. From demographics and affluence categories to psychological drivers and purchase predictors, data scientists and marketers rely on our data to build better models and fuel personalized experiences across channels.
